This bright sprawling space, situated on an unassuming corner in Fitzrovia, organises the most exclusive sample sales. Elbow your way through crowds of customers hoarding discounted A.P.C satchels or Toteme jackets for some seriously good finds. Just be sure to register on the website before you go.

Soho knows no bounds when it comes to exhibition spaces. Pipeline is no exception. It's innovative, it's broadening the landscape of art and on top of that, it's exhibiting some jolly good curations. 

Formerly a nomadic gallery, Maximillian William found a bricks-and-mortar home for its programme of emerging talent in 2019. The work here is all about fostering a mixed community of voices with a wide range of perspectives, and this extends to its regular series of talks. Grab a coffee at Kaffeine or breakfast at Rovi, and then start a day of gallery-hopping here before working your way over to Mayfair to visit some of the city’s heaviest hitters.

Rovi is the hidden gem of Jerusalem-born chef Ottolenghi's restaurant empire. Menus include decadent celeriac shawarmas and lobster crumpets that riff on prawn toast. If you can’t bag a table for lunch or dinner, a breakfast of Iranian fritters served with piquillo sauce and a fried egg is a good substitute.