To us, the capital of South Korea kiiiind of feels like the capital of the world. Brimming with karaoke bars, fantastic museums and insanely good food, this city is the kind of place you'll never be bored.
This Italy-based concept store has made its way to Seoul and we are so happy about it. 10 Corso Como is a place for creative minds to meet; enjoy some coffee, shopping, and a bite to eat all under one roof.
Visit Apgujeong Rodeo Street in Gangnam on the weekends to take in Korean street style culture and the latest trends. It's a bustling area with fashion stores, cafés, and salons - all under the glow of neon lights.
An eclectic market that sells everything from second hand clothes, books, furniture, decor and miscellaneous items. Well-suited for curious souls who like to dig and explore stalls for rare finds.
This stunning department store has everything you could ever wish for - a sky garden, delicious restaurants and cafés, luxury boutiques, and more. Enjoy your shopping!
Namdaemun is the largest traditional market in Seoul. This bustling area attracts many visitors as shop owners sell mostly handmade goods - perfect place to pick up a unique gift to bring back home.
Koreans are good at many things, but if there's something they excel at it is flawless skin. Pop in for a futuristic facial or the ultimate skincare routine to take home.
Even if you're not into mochi, you simply must swing by Jaiso. Each bite is like a tiny work of art.