To us, the capital of South Korea kiiiind of feels like the capital of the world. Brimming with karaoke bars, fantastic museums and insanely good food, this city is the kind of place you'll never be bored.
Home to hundreds of restored traditional Korean houses, called hanok, the Bukchon Hanok Village is the ideal place for a stroll after visiting the nearby palaces.
This historic palace and cultural landmark is conveniently located in the heart of Seoul, so you have no excuse to miss it. Perfect for a brief history lesson on South Korea and worth the stay to see the change of guard ceremony. A peaceful activity to appreciate the local architecture and costumes, colours and patterns.
Founded in 1970, Gallery Hyundai is Seoul’s longest-running contemporary art gallery. It has played a key role in the representation of Korean art. Keep up to date with the exhibition calendar, as the artists themselves are often present.
With its headquarters in New York and an outpost in Brussels, Gladstone Gallery’s latest expansion into Seoul’s cultural hub of Hannam-dong marks an exciting new chapter for the gallery. Visit the newly opened space, thoughtfully designed by Seoul-based Mass Studies, and explore an exhibition programme that champions multi-media contemporary art practices.
One of Seoul’s cultural highlights, the Leeum museum consists of two parts, one of which houses traditional Korean art, the other contemporary art fusing together Korean antiquities with important modern and contemporary art. The architecture by Mario Botta, Jean Nouvel and Rem Koolhaas makes it even more worthwhile.
This massive skyscraper offers the best panoramic views of the city. Enjoy the observation deck and grab a meal at Seoul's highest restaurant, The 123F Lounge, after.
Seoul has no lack of museums and galleries, but we recommend the National Museum of Modern and Contemporary Art the most. Take in the beautiful paintings and sculptures as you stroll.
Peched on top of the Namsan Mountain, the Namsan Tower is an iconic landmark that presents a captivating combination of fantastic panoramic views, cultural richness, and a romantic atmosphere.
Within the Hyundai Department store is the largest indoor garden in Korea. If you sadly cannot make it to one of the beautiful mountains around Seoul, you can hear and feel the echoes of the forest inside to get your fix of nature.
This beautiful library is a perfect escape from the busy city. Starfield Library is heaven for bookworms and design lovers. Check their website for any fun events going on!